In the world of search, you see plenty of examples of people doing great work, people doing terrible work and people just not having a clue where to start. But one thing I see often is people either doing nothing or focusing down on one area and neglecting a lot of...
It’s hard to argue the massive potential Google offers e-commerce businesses. There are 72,803 Google searches per second and counting. And though the last five years has seen significant algorithmic and search layout changes, since 2014, on average, 50.1% of all...
Email marketing is a low-cost channel to get your brand in front of more consumers and entice current customers to repurchase. In contrast with advertising, email marketing allows you to build relationships with your customers encouraging trust and long-term loyalty,...
Are you putting effort into improving your site, writing great content and trying to improve conversions, but don’t have a clue how successful your efforts have been? Many of us rely on guess work when in fact, maybe we should be putting more effort into work that’s...
With Chrome being by far the most used browser today and it being mine (and many other digital marketers) personal favourite, I thought I’d share my top, free Chrome extensions with the world. These are always my ‘go to’ extensions that I must have on my browser....
